Using Advantage

...advantage is rooted in differences--in the asymmetries among rivals.

Two equally skillful chess players sit waiting for the game to begin--which one has the advantage?  Two identical armies meet on a featureless plain--which one has the advantage?  The answers to these questions is "neither," because advantage is rooted in differences--in the asymmetries among rivals.

In real rivalry, there are an uncountable number of asymmetries.  It is the leaders job to identify which asymmetries are critical--which can be turned into important advantages.

ACTION POINT: Identify the asymmetries that can be turned into an advantage.