Wednesday, March 24, 2010

Building Meaningful Relationships

Offering good products at competitive prices just isn't enough to win sales in today's competitive market.

People buy from people whom they like, respect, and trust, so selling is really about building and managing relationships. The first step is to find out what your customers expect and demand, and what you need to do to respond accordingly.

Offering good products at competitive prices just isn't enough to win sales in today's competitive market. You can bet that your best ideas will be emulated by others sooner or later. Today's customers expect you to add value to their business - to address their needs an deliver solutions.

ACTION POINT: Focus on adding value to your relationships.

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