always be alert to your changing environment to give yourself plenty of time to make changes
- Fast Track - Looking to surprise your competitors
- Off Track - Waiting to see what your competitors do before changing your strategy
- Fast Track - Looking to spot early signals that change might be needed
- Off Track - Leaving "changing strategy" on you long-term to-do list
- Fast Track - Thinking about your next strategic move when you are doing well
- Off Track - Taking success as a cue to rest on your laurels
ACTION POINT: Be aware of your market conditions and changing environment to stay on the fast track of strategic change.
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