As distributors look to position themselves for future growth opportunities--including online--they must further elevate the profile of the information technology function and create a bold IT strategy to guide investments in IT infrastructure and capabilities.
Unfortunately, many customers, suppliers, and competitors have more mature, sophisticated IT infrastructures and capabilities than their distributor counterparts. Indeed, a great many wholesaler-distributors continue to operate with fragmented, legacy systems that are unable to keep pace with the demands placed on them by customers, suppliers, and supply chains.
ACTION POINT: This dynamic must change if distributors hope to carve out a truly value-added, differentiating role in the supply chain.
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