At the same time, new information technologies and business trends are creating truly transformative business opportunities for innovative distributors. Offerings such as cloud computing, software as a service (SaaS), infrastructure hosting and outsourcing, and virtualization provide distributors with low-cost, flexible access to the latest technologies.
Also, social networking,k location-based services, and new ways of collaborating and sharing information online are changing the ways individuals and organizations interact.
ACTION POINT: Leading distributors will understand, prioritize, and harness these trends, where it makes sense, to transform their business and create lasting competitive advantage.
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